Apple Intelligence vs Gemini Advanced

A side-by-side look at pricing, capabilities, pros, cons, and our editorial scores.

	Apple Intelligence Writing	Gemini Advanced Writing
Tagline	Apple's on-device AI layer baked into iOS, iPadOS, macOS, and visionOS with a rebuilt Siri, writing tools, and image generation.	Google's flagship — strong at math, long context, and Workspace integration.
Category	Writing	Writing
Pricing	Free· Free with supported Apple hardware; no subscription	Paid· $20/mo via Google One AI Premium
Model	Apple Foundation Models + Private Cloud Compute; optional ChatGPT	Gemini 2.5 Pro
Editorial score	—	9.0 / 10
Use cases	writing-assistancesummarizationimage-generationvoice-assistanttranslationphoto-editing	Workspace integrationmathlong contextresearch
Pros	On-device inference for most tasks with Private Cloud Compute fallback System-wide Writing Tools work inside Mail, Notes, Messages, and third-party apps Deeply integrated Siri with personal context across Photos, Mail, and Calendar No extra subscription; included with supported OS versions Optional ChatGPT handoff for harder queries	Excellent Google Workspace integration Very long context window Strong on STEM tasks Cheapest frontier bundle
Cons	Locked to iPhone 15 Pro / M1+ Macs and iPads only Restricted or delayed in the EU and non-English locales Writing and image quality trail dedicated tools like Claude or Midjourney No public API or cross-platform access	UX still less polished than ChatGPT/Claude Refusals can be inconsistent Limited fine-tuning controls
Website	www.apple.com	gemini.google.com

Pick Apple Intelligence if

✅ On-device inference for most tasks with Private Cloud Compute fallback
✅ System-wide Writing Tools work inside Mail, Notes, Messages, and third-party apps
✅ Deeply integrated Siri with personal context across Photos, Mail, and Calendar
✅ No extra subscription; included with supported OS versions

Pick Gemini Advanced if